AkzoNobel

Services

Guiding idea, messaging, campaign creative, motion animation, video

Impact

  • Creative campaigns for global audiences
  • Translating messaging into engaging visuals

Story

We’ve been working with the team at AkzoNobel on a creative campaign to launch an innovative new product to customers across Europe.

A hand holding a phone showing a blue and white graphic
Someone reading a blue and white leaflet
A man holding a blue and white poster

We developed a creative campaign concept for the campaign launch, showing how it could look on a variety of assets and how the campaign could be rolled out.

Motion animation
Working with a motion animator, we created an animated video which clearly communicates the value proposition, key messages and product packshot to its intended audience.

Infographic
Our designers also developed an infographic that showed the simplification of process when using the Gloss Finish Primer as part of the Awlgrip system.

Impact
Through detailed understanding of the client’s niche market, we built a clear and consistent product campaign and supported a brand new product launch across Europe.

To read about our other projects, click here.